It has been announced that a US food conglomerate—San Francisco-based Diamond Foods is paying to buy a UK crisp company—Kettle Foods out for £400m, following the recent controversial sale of muchloved British chocolate maker Cadbury to US firm Kraft for £11.5bn.
The deal is expected to go through 2010.
According to Michael Mendes, chairman of Diamond Foods, it is said that via adding Kettle with its talented team of employees, the snack business of Diamond Foods will have greater scale, driving even greater innovation in the snack market.